Director of Marketing & Digital Communication Administrative & Office Jobs - Irwin, PA at Geebo

Director of Marketing & Digital Communication

Quick Apply Full-time 18 hours ago Full Job Description TO APPLY:
Please submit a resume, cover letter, references, and a portfolio of work (if applicable) directly through our company site:
https:
//beverlysbirthdays.
bamboohr.
com/careers/27 Position Overview:
Beverly's Birthdays is seeking a dynamic team member to join the senior leadership team and oversee all marketing, communications, and brand collaboration.
This individual will report directly to our Associate Director and work collaboratively with our Executive Director, senior leadership and third-party vendors.
This will be responsible for building and executing marketing/communication strategy to drive revenue, donor/volunteer acquisition, events, and brand awareness, supporting each program within the organization.
Required Qualifications A passion for the mission and a desire to work in the nonprofit field Thrives in a fast-paced growth oriented environment Knowledge of best practices for social media platforms such as Facebook, Instagram, LinkedIn, TikTok, etc.
Knowledge of social media management software (HootSuite) Proven track record of high engagement marketing/social media campaigns Solid social networking experience and social analytics tools knowledge.
Excellent visual, written, and verbal communication skills.
Experience in editing utilizing Adobe programs, Canva, or other smartphone or iPhone video editing software.
Experience with digital marketing, brand campaign development, and paid advertising Knowledge of third-party fundraising platforms preferred (RallyUp, Eventbrite, GiveSmart) and e-mail software (Constant Contact) Demonstrated ability to establish clear objectives, monitor progress and achieve goals High energy level, strong sense of initiative, enthusiasm, diplomacy, professionalism, transparency, accountability, flexibility and discretion.
Education/
Experience:
Experience and knowledge equivalent to that gained from a bachelor's degree in Journalism, Public Relations, Event Management, Marketing, Communications, Business, Philanthropy, or equivalent work experience.
Demonstrated related experience may substitute for preferred education.
A minimum of 3 years of relevant experience in marketing, content creation, communications, or development is required.
Responsibilities:
Collaborate with the senior leadership to develop marketing and communications plans related to Beverly's Birthdays brand awareness and fundraising initiatives Manage the Beverly's Birthdays website and work with our freelance WordPress developer to support any additional website needs/system updates Create content for website and email marketing efforts, and manage digital engagement strategies that include website management and social media engagement Work with our contracted PR firm, for media engagements/press release Work collaboratively with our graphic design vendor to for large-scale brand collateral (annual report, holiday mailer, donor solicitation brochures, program brochure, etc.
) Design small scall collateral for day-to-day marketing/programming needs Schedule, create, and manage all social media content (Facebook, Instagram, TikTok, LinkedIn).
Must be capable of creating reels, video ads, Lives, etc.
Generate ideas and contribute regularly to overall organization development and communications Working with senior leadership, create and source opportunity for brand collaboration utilizing digital platforms Handle all marketing efforts for large scale fundraising initiatives (Birthday Buddy, #BehindtheBIRTHday, An Evening of Birthday Cheer, Birthdays and Birdies Golf Outing, The Great Birthday Bake) Monitor, report, and present on online engagement analytics (web, email, social media, earned media) Leverage key engagement metrics across platforms to optimize content, messaging and distributions Job Type:
Full-time Pay:
$55,000.
00 - $65,000.
00 per year
Benefits:
401(k) 401(k) matching Paid time off Parental leave Professional development assistance Retirement plan Schedule:
8 hour shift Monday to Friday Ability to commute/relocate:
Irwin, PA:
Reliably commute or planning to relocate before starting work (Required)
Experience:
Marketing:
3 years (Required) Content creation:
3 years (Required) Work Location:
One location Quick Apply.
Estimated Salary: $20 to $28 per hour based on qualifications.

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